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FAQ Kit with AI Generator vs Amasty FAQ with AI Content Generator: drafting new FAQs, or filling in answers

Amasty's AI fills the answer, meta and phrasing fields of a question, with an active subscription. FAQ Kit AI Generator drafts new question-and-answer pairs from a product's own content, free, with your own key and a daily spend cap. A side-by-side of the two bundles and what each costs.

Comparison

Two FAQ products for Magento now come with AI. Amasty added it to FAQ and Product Questions on 2026-10-01, through its ChatGPT AI Content Generator. Ours is a pair: FAQ Kit, the FAQ manager, and FAQ Kit AI Generator, a free companion that drafts FAQs. Both pairs use AI to write FAQ content, but they write different parts of it, and they are paid for differently.

Everything about Amasty below was read on 2026-10-10 from its product pages, changelogs, user guides and admin demos, linked at the end. Amasty's FAQ AI is described only in its changelog so far; check Amasty's documentation before you buy.

The short answer

Choose Amasty's pair if you also want what a help centre has – FAQ pages with categories, customer questions, voting, search – and AI that fills in and refines answers and meta fields, in bulk with the Pro edition.

Choose FAQ Kit with AI Generator if you want AI to draft new questions and answers from each product's own content, reviewed before anything is saved, without a subscription and with a spend limit you set.

What the AI does

Amasty's changelog for FAQ and Product Questions 2.16.0 describes "AI-powered generation of Short Answer, Full Answer, Meta Title, Meta Description, and Alternative Phrasings" – fields of a question. The question itself is not in that list, and none of Amasty's pages read on 2026-10-10 says the AI writes new questions. The Pro edition adds "content refinement, mass generation, and prompt editing".

FAQ Kit AI Generator drafts new question-and-answer pairs. From a product or a category it reads the name, SKU and descriptions; for store-wide and widget FAQs it reads text you paste or a .txt or .md file you upload. The candidates appear as ticked rows; you untick the weak ones, and only the rest are saved. Questions that already exist for the same item are left out.

Side by side

FAQ Kit + FAQ Kit AI Generator Amasty FAQ and Product Questions + ChatGPT AI Content Generator
Price FAQ Kit EUR 99.99; includes 12 months of updates and support, renewable; the licence to use it has no time limit. AI Generator and LLM Provider free, with all future updates USD 249 + USD 189 = USD 438 the first year on Open Source, then USD 155 + USD 115 = USD 270 a year; AI Pro USD 259 instead of 189
AI needs an active subscription No Yes, by Amasty's own note on both changelog lines
What the AI writes New question-and-answer pairs Short and full answer, meta title and description, alternative phrasings of a question
Source The product's or category's name, SKU and descriptions; pasted text or a .txt or .md file Not stated for FAQ
Review before saving Yes, every candidate is a ticked row Not stated for FAQ
Bulk generation No, one item per run Pro edition
Model providers Tested: Anthropic and OpenAI models with your own key; a local Ollama model if it supports structured JSON output, admitted as untested Amasty AI Service (subscription), OpenAI key, Gemini key (Gemini package needs a subscription)
Spend limit and cost log Daily spend cap for FAQ generation; every call logged with tokens and estimated cost Not stated; Pro has a generation history grid
FAQ pages, categories, tags, search, voting No Yes
Customer questions No Yes, guests too
FAQ on product and category pages Automatic, with a product → category → store-wide cascade Product tab; questions can be assigned to product categories
Widgets Yes Yes
FAQPage structured data One merged FAQPage per page FAQPage (changed from QAPage in 2.16.0)
Hyvä Theme Built in Separate package, active subscription required
GraphQL No Yes

Where Amasty's pair is the better choice

It is the bigger product. Customers can ask their own questions and vote on answers; FAQ pages have categories, tags and search; GraphQL is covered. Its AI reaches more of a question – both answers, the meta fields and alternative phrasings – and the Pro edition generates in bulk and refines existing text. If you want a help centre with AI assistance across it, that is what Amasty sells.

Where FAQ Kit with AI Generator differs

  • It drafts the questions too. You start from a product, not from a question you already wrote.
  • No subscription for AI. FAQ Kit is bought once; the AI Generator and the LLM Provider gateway it uses are free. Your only running cost is your model provider's bill.
  • You set the budget. A daily spend cap for FAQ generation alone, and a log of every call with tokens and estimated cost.
  • Nothing goes live unreviewed. Every candidate is reviewed and ticked before it is saved.
  • Hyvä Theme without an extra package, and FAQs placed through a product → category → store-wide cascade.

The cost of that focus: no customer questions, no FAQ pages with categories or search, no GraphQL, and no bulk generation.

Sources, read 2026-10-10

More on how FAQ Kit AI Generator works is in its documentation, and on FAQ Kit in its documentation. The extensions are on FAQ Kit's product page and the AI Generator's.